Perhaps you’re launching a new online store or want to migrate to a new platform, maybe because you’ve decided one such as, say, Magento is too expensive, large or unwieldy, and you now need a Shopify or WooCommerce web developer. Whatever your situation, we at StuCommerce can provide the e-commerce web design services you need.
And, with the coronavirus meaning more of us are turning online to shop (three-quarters of us now buy our groceries this way), the right e-commerce web development has never been more important. Your e-commerce sites need to work consistently hard for you, 24/7.
Crucially, of course we understand the importance of a website that looks the business. But, beyond that, we fully appreciate that your e-commerce website needs to be more than just stunningly designed. It needs to be found by Google and others while providing an outstanding user experience. (Indeed, the two go hand in hand.)
So our e-commerce web development is about designing pages for e-commerce SEO, so they get noticed by the major search engines, while also being user-friendly and fast to load, every time.
As an e-commerce web designer, we build e-commerce websites which convert casual browsers and regular users alike into firm sales – we understand that results are what matter. User experience is a key part of that, and customers will soon walk away if a particular site is slow or mobile-unfriendly, or if they can’t find what they want.
Below, we explain what we do in a little more detail.
Whether you need a Shopify web designer, WooCommerce web development or anything else, we can help. Or maybe you are migrating from one platform to another? We fully appreciate that our clients’ needs, and those of their customers, change over time, and the right solution at launch isn’t always ideal a year down the line.
We want your e-commerce website to be scalable enough to grow at the same pace as your business.
Equally, the content management systems built into our e-commerce sites make it easy to add or take away products and set up new promos at the drop of a hat – your website isn’t set in stone, nor should it be.
If you’re targeting varying audiences with multiple websites, perhaps including affiliate arrangements, we can help.
While every website must of course understand its target audience well, that’s particularly true of e-commerce sites. From the outset, we’ll work to understand your ideal customer as well as you do.
The best e-commerce website in the world is no use if it’s not performing in a way that produces the results you need. We’re hot on keeping track of how your site is doing once it’s live. We use Google Analytics and other tools to understand traffic volumes and numbers of your visitors which are converting to paying customers.
This is another key part of what we do. We analyse search traffic to optimise your e-commerce website for the most popular Google searches matching your products, meaning the traffic your site gets is as relevant as possible. This helps you reach your target audience easily without paying for advertising.
We’ll optimise your headlines, meta data, product descriptions, navigational and internal linking structures to enhance both your search engine rankings and end user experience. We’ll ensure each of your products has its own page aimed at drawing traffic from the biggest search engines, but will also work on all your other, static pages.
If you’re looking to transition to an online store from the likes of Amazon, eBay and Etsy to a customised online store that’s all your own, again, we can help. You’ll feel the benefit of significantly reduced fees, since most of the larger portals take more than 10% in charges, while for an online store you’ll pay a much smaller, single-figure percentage.
Shopify for example, costs from just 2.2%, plus you’ll reach a much larger market, thanks to our e-commerce SEO know-how.
There are potentially thousands of people out there willing to shop online for your products. With our knowledge of e-commerce website design, WordPress web development and more, we’re ideally placed to help them – and Google – find you.
We’ll be with you all the way, from initial ideas through to e-commerce web development, performance tracking and beyond. Take the first step – give us a call today.